Pool Perfection

An engine that is blocked at the door, or cannot load the page, never learns the business exists.

• site

  GPTBot, ClaudeBot, PerplexityBot, GoogleOther, Bytespider, CCBot: none named, so allowed only by default

  Fix: Name this crawler with an allow line so nothing is left to default.

• Served over https.
• A sitemap listing 138 pages.

Most engines read the HTML as served and do not run scripts. A page that is a shell, or nearly empty, gives them nothing to quote.

• 12 of 12 pages are server-rendered with their words in the HTML.

Structured data is how an engine ties the site to a business with a place and a phone number. Without it you are text, not an entity.

• /contact-us

  Structured data: no JSON-LD on the page

  Fix: Add JSON-LD, the business on the home page and FAQ on pages that answer questions.

• /gallery

  Structured data: no JSON-LD on the page

  Fix: Add JSON-LD, the business on the home page and FAQ on pages that answer questions.

• /free-estimate

  Structured data: no JSON-LD on the page

  Fix: Add JSON-LD, the business on the home page and FAQ on pages that answer questions.

• /privacy-policy

  Structured data: no JSON-LD on the page

  Fix: Add JSON-LD, the business on the home page and FAQ on pages that answer questions.

• /employment

  Structured data: no JSON-LD on the page

  Fix: Add JSON-LD, the business on the home page and FAQ on pages that answer questions.

• /designer-presentation

  Structured data: no JSON-LD on the page

  Fix: Add JSON-LD, the business on the home page and FAQ on pages that answer questions.

• /custom-lagoons

  Structured data: no JSON-LD on the page

  Fix: Add JSON-LD, the business on the home page and FAQ on pages that answer questions.

• The business is declared on the home page as structured data.
• Structured data on 5 pages: Organization, LocalBusiness, HomeAndConstructionBusiness, AboutPage, WebPage.

Engines lift question-and-answer blocks and follow llms.txt. That is what turns a page into a citation.

• site

  llms.txt: not found (404)

  Fix: Publish /llms.txt with a heading, one line on the business, then the pages worth reading with a sentence each.

• /

  FAQ schema: no FAQPage, which is the block the engines cite

  Fix: Add a question-and-answer section with FAQPage JSON-LD.

The title and description are the lines an engine matches a question against and shows back, and it shows them whole only when they are short.

• /who-we-are

  Title: 61 characters, and engines show about 60: "Meet Our Team | Pool Perfection - Excellence in Pool Building"

  Fix: Shorten the title to sixty characters or fewer.

• /privacy-policy

  Meta description: 1433 characters, and engines show about 160

  Fix: Shorten the description to 160 characters or fewer.

• /employment

  Meta description: 1445 characters, and engines show about 160

  Fix: Shorten the description to 160 characters or fewer.

• /designer-presentation

  Meta description: 1463 characters, and engines show about 160

  Fix: Shorten the description to 160 characters or fewer.

• 11 of 12 titles fit inside sixty characters.
• 9 of 12 descriptions fit inside 160.
• 12 of 12 pages have one H1.