What it costs

Priced before we talk. A Strategy Review is paid upfront. A build is half to start and the rest when you approve the design.

Not sure what you need yet?

Strategy Review, Core

$750Report within 10 business days of your completed questionnaire

Your site, your reviews, four competitors and your booking path, read the way your buyers see them. A written report on where to invest first, what can wait, and why.

Strategy Review, Extended

$1,500By inquiry for now. Report within 15 business days of our call and of my seeing your data

Everything in Core, plus your own numbers and one test inquiry to your business, with your written OK. For when people get in touch and then drift away.

If you start a starter, full or custom site within 30 days of your report, the Review fee comes off its first payment. It doesn't apply to a one-page redesign or improvement work. Buy the Core Review, $750 or book a call first

Extended is by inquiry for now. If we agree it within 30 days of your Core report, it costs the difference, $750, and nothing is redone.

Know what you need?

Solenne's home page: a med spa's headline, its one price rule and a booking button over a warm photo
01Two weeks

One page, redesigned

from $3,000

The page most people land on, usually your home page, redesigned and built. For when the rest of the site works and the first page doesn't.

Shown: the home page of Solenne, a med spa concept.

Discuss your project
Tallis's home page: the headline beside a drawing of its green townhouse, a window lit on each floorTallis's veneers page: the fee, the visits and the time in the chair, beside a photo of a veneer being madeTallis's fees page: every fee in pounds on a printed card
02Three weeks

The starter site

$6,000start for $3,000

Your home page and a page for each of your five main services. Move up to the full site within six months and the $6,000 counts in full.

Shown: three pages of Tallis, a cosmetic dentist concept.

Discuss your project
Ottoline's home page: a woman seated in a bare corner beside the headline in large black and white typeOttoline's veneers page: one giant letter V beside a ceramist at work, with the visits and the feeOttoline's bonding page: a magazine cover, the word Bonding over a portraitOttoline's whitening page: the headline in huge type with the trays pushed into itOttoline's aligners page: a black page, a hand holding a clear alignerOttoline's smiles page: nine portraits on a contact sheet, on blackOttoline's dentist page: his name in large type across from his portraitOttoline's fees page: every fee in pounds on a price listOttoline's booking page: the first question on a reply card
03Five weeksWhere I'd start for most clinics

The full site

$9,500start for $4,750

Every service on its own page, up to fifteen, a gallery of your work and an about page.

Shown: nine pages of Ottoline, a cosmetic dentist concept.

Discuss your project
Diosa Soul's moodboard: an embroidered pink jacket by the sea, close-ups of its stitching, its eye logo, its six colors and its typeDiosa Soul's home page on a phone: one-of-a-kind jackets worn outdoorsDiosa Soul's product page on a phone: a quilted heart jacket, worn among bare treesDiosa Soul's about page on a phone: how a mother and daughter started it
04About nine to ten weeks

Brand and website

from $15,000

Your logo, colors and type made with the site, paid in three parts: 25%, 50% and 25%. The scope, price and dates are written down before you pay.

Shown: Diosa Soul, live. Its moodboard, then three pages as a phone opens them.

Discuss your project

Every build starts with research into what your customers check. It is set up for Google and AI search, linked to the booking system you already use, and yours to keep: the domain from day one, the site and its code the day it goes live. Custom functionality, such as a shop, a booking system, an integration or a tool, is scoped and quoted for your business.

The two, three and five weeks count from the day you pick a direction and I have your content. If the directions or the first look aren't right, stop there. You keep what you've seen and never pay the second half.

For comparison, Rosemont Media publishes $10,000 to $40,000 for a custom site (read October 13, 2026). Rosemont Media

After launch, if you want it

Site care

$299a month

Hosting and security, plus every change you ask for. A new price or new hours goes live by the next business day.

Your business dashboard

$499care included · setup from $1,500

Built around how your business runs. I find where clients slip away, we confirm it on a call, and I set the dashboard up on my own system. Then each quote you send from it is followed up by email until they accept, decline or you stop it, and a review is asked for after each job you mark finished. For a clinic, it follows up quiet inquiries instead.

SEO and AI search

$1,500care included · six months at least

New pages for searches you don't show up in yet, and a plain report on what moved. Most clients never need it.

Cancel any monthly plan by email. No notice period, no exit fee.

Solenne · med spa site · concept
Solenne: Dana, one of its injectors
TodayTuesday, 14 October
Maya R.Asked about lip filler 20 minutes ago.
Dana K.First visit was two weeks ago. Time to check in.
Sofia L.Had her facial yesterday.
Priya N.No reply to Friday's message about her consult.
Your business dashboard · what you see each morningExample clinic, example data

Questions

Should I start with a Review or a build?

If you can say what's wrong with the site, start with a build. It begins with the same research. If you can't, or someone is selling you a fix and you want an outside view first, start with a Review. If you're unsure, ask in your inquiry and I'll tell you which.

Which monthly plan do I need?

None, if you'd rather run the site yourself. Site care keeps it running and current. Take your business dashboard when inquiries come in faster than you can answer them: $499 a month, plus setup from $1,500, paid once. SEO is for owners who want search work every month.

Do I need site care?

No. It's your choice at launch. Without it, the build price includes the handover: the site on an account you control, your access, the source code and plain instructions. I explain any hosting or service charges before you agree, and you pay those directly.

What if I stop paying for care?

You keep everything: the code, the domain, your words and photos, and every inquiry the site took. I export it at no charge and help you point the domain wherever the site goes next.

Can you take over my current site?

Yes. I take your words and photos from it. Before launch, every old address is pointed at its new page, so links people saved still work, and I check each one after.

Will it work with my booking software?

Yes. The site sends people into the system you already use, such as Boulevard, Vagaro, Mangomint or Zenoti. Your bookings and records stay there.